White Paper-Seize New Self Storage Revenue Verticals


Online shopping and mobile trends are growing at exponential rates. As digital media usage shifts from desktops and laptops, to smartphones and other mobile devices, self storage facilities must offer enhanced mobile options to survive the change. Many facilities have “resolved” this trend by investing in traditional, native apps. Unfortunately, these apps cannot compete with the online presence that websites provide, making them an outdated solution. Progressive Web Apps, website and app hybrids, combine the best features of websites and apps while mitigating their weaknesses. Read about how this breakthrough technology, offered by our Pinnacle website design, can increase your storage facility’s online presence and conversions.
From The Blog
A Facility Owner’s Guide to SEO: Soaring through Search Rankings
A Facility Owner’s Guide to SEO: Soaring through Search Rankings
You’ve heard about search engine optimization (SEO) more times than you can count. From webinars, to conferences, to marketing ads, and e-books, there’s an abundance of information designed to make you think about SEO as the best marketing plan for your facility. But it’s not wrong to say that your facility needs SEO – as [...]
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Five Reasons Your Facility NEEDS Biometric Security
Five Reasons Your Facility NEEDS Biometric Security
Biometric security has become commonplace. Phones, laptops, and computers scan facial structures, irises, and fingerprints to create a security experience tailored to the users, with the occasional added measure of voice verification. As we continue to innovate biometrics and increase ease of access, one thing is clear: biometric verification is vital to the health and [...]
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From Traffic to Tenants: How Marketing & Technology Methods Impact Conversion
From Traffic to Tenants: How Marketing & Technology Methods Impact Conversion
You successfully caught the attention of potential tenants with your digital advertising, search engine optimization (SEO), social media posts and website. Now how do you convert them into your tenant?  Providing a convenient method for website visitors to complete unit rentals while on your digital doorstep is imperative. Once your visitors leave your website, winning [...]
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Facility Online Visibility: Why It Matters and What Services Help
Facility Online Visibility: Why It Matters and What Services Help
Online business is booming while other forms of conventional marketplaces begin to fall behind. In 2020, our ClickandStorⓇ Online Rental Tool increased 157% year-over-year, online payments increased 153% year-over-year and online rentals outside of normal business hours increased 59% year-over-year. With knowledge and proof that tenants are adopting online business models for storage, your facility [...]
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Value Pricing: Create Tenant Confidence & Optimize Your Revenue
Value Pricing: Create Tenant Confidence & Optimize Your Revenue
With a variety of units at your facility, value-based pricing provides a way to adjust your pricing schemes so a tenant will pay more if they feel a specific unit has a greater worth. For example, your smallest units might be worth a fair amount to those who only need a small amount of space [...]
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Take Control Of Your Business With Our Performance Dashboard™
Take Control Of Your Business With Our Performance Dashboard™
If you are looking to gain an edge over your competition, you need the information to correctly assess where your business model succeeds and where it does not. That information is in the palm of your hand with The Storage Group's (TSG) Performance Dashboard™. The Performance Dashboard™ allows you to see the success of your [...]
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