“Growing Positive Opportunities” is much more than just our motto. Our team composed and adopted this phrase as its core purpose. We believe it embodies everything we do. Each team member was handpicked for their excellence in skill and cultural fit. Learn more about what makes us great.

Brian Pelski

BRIAN PELSKI

PRINCIPAL & CHIEF EXECUTIVE OFFICER

With a Real Estate & Urban Analysis degree from the University of Florida, Brian Pelski’s multifaceted career in self-storage began in 1990 as a commercial real estate appraiser when he conducted feasibility analysis and valuations of proposed and existing self-storage facilities for lending institutions, individual owners, and government agencies. In 1994, Brian followed his passion and family roots into commercial real estate development and property management. Over the next 16 years Brian worked with a number of private local and national storage brands as well as an international, publicly-traded, self-storage Real Estate Investment Trust (REIT) in the areas of acquisitions, development, operations, construction management, asset management, and as an investor. Along the way he was responsible for the development and launch of a private self-storage brand, and later ventured into the extended stay hotel sector where he was an executive and investor with a national franchisee developer and operator.

He’s also served as an executive for a “turn-key” construction company that specializes in self storage and charter school development. In 2010, Brian forged an alliance that lead to the formation of The Storage Group and the development of it’s flagship ClickandStor product, the self-storage industry’s first online rental tool. Brian has been a featured speaker at several self-storage conventions and expos, and has been a featured contributor in self-storage industry trade publications. He achieved the highest professional designations in the commercial real estate appraisal and investment sectors (MAI – Member of the Appraisal Institute & CCIM – Certified Commercial Investment Member). He has also been licensed as a State Certified General Real Estate Appraiser and has held an active Real Estate License since 1988. Brian is actively involved in church and community leadership, and cherishes time with his wife and three children. Brian’s motto is “be a doer…make it happen”.

STEVE LUCAS

PRINCIPAL & CHIEF OPERATING OFFICER

Having his first successful start-up at the age of 25, Steve Lucas’ 35 year career holds many successful business development and leadership roles. Businesses under Steve’s direction have won multiple industry awards for highly visible creative projects, while experiencing strong growth and high client satisfaction. He has been recognized as a creative business leader, being awarded “Person of The Year” by the Florida Swimming Pool Association, twice. Industry peers have positioned Steve in many executive leadership roles, Chamber Board of Directors, and multiple government relation positions. Steve’s systematic approach to business creates efficiency both internally and with the client base, resulting in a great business experience with long lasting relationships.

JILL BAKER

DIRECTOR OF SALES / ADA TEAM MEMBER / EXECUTIVE TEAM MEMBER

With more than 20 years of experience in sales, marketing, and asset management, Jill’s focus in customer satisfaction and retention has branded her as a client favorite. She joined The Storage Group in 2014 and has worked with hundreds of self storage facilities to meet their unique marketing needs. Her passion is to make certain each customer’s challenges are solved with integrity and consistent communication, at the right value.

STEVIE HARRIS

DIRECTOR OF BUSINESS DEVELOPMENT / EXECUTIVE TEAM MEMBER

Stevie Harris graduated from Colorado State University and went on to spend several years in the Association Management realm, with a focus in professional education and license compliance. During that time, she created and managed key programs and committees to increase and retain membership. Through these experiences she’s had the opportunity to streamline business processes and identify solutions to common company pain points. She went on to join the corporate world and managed training, e-learning programs, and spearheaded a new company-wide platform. Stevie’s passion lies in problem solving and producing beneficial results for companies both large and small.

PAUL BOWERS

CREATIVE & BUILD DIRECTOR / ADA TEAM MEMBER / EXECUTIVE TEAM MEMBER

Paul Bowers has more than 15 years of design experience working for some of the largest companies in the US and abroad, including NBC, McGraw Hill and Merlin Entertainment. Paul’s web design and development experience includes managing multi-million dollar e-commerce sites, designing for business start-ups, and writing secure systems to protect sensitive information. Prior to working with The Storage Group, Paul was a graphic journalist in the UK. He moved to the US in 2004 to further his media career. With the shift toward the web in the news industry, Paul learned firsthand how technology influences today’s marketplaces, and redirected his focus from information presentation to web development. He set up his own company in 2006 before joining TSG in early 2012. Paul holds a BA (Hons) in Media and Design from Portsmouth University in the UK.

Adam Lucas

ADAM LUCAS

DIRECTOR OF PROJECT MANAGEMENT / EXECUTIVE TEAM MEMBER

Adam started programming in 2001 in preparations for a startup launch. Instead of hiring multiple people to code, he decided to bootstrap is first venture by learning to code. He built the website in PHP with a MySQL database, built the game server in VB6, and picked up SEO and PPC strategies to help the game gain traction. Once this was completed and visible, his skills were in high demand. He moved into consulting, taking on greater and greater challenges through the years, starting with basic website help and progressing into project management, product development, and increasing company efficiency through the use of technology. His forward thinking and problem solving attributes lead him to his philosophy: “If you see it we can build it, if you don’t let’s figure it out!”

JODY MANN

DIRECTOR OF SEARCH MARKETING / ADA TEAM MEMBER / EXECUTIVE TEAM MEMBER

Jody Mann is Director of Search Marketing and Community Giving Coordinator at The Storage Group. In September 2016, Jody attended the SMX – Search Marketing Expo along with other SEM – SEO professionals from around the world. She graduated from the University of Central Florida with a Bachelor’s degree in Marketing. Jody has experience in SEO, PPC. social media, web design & development. While developing websites, she acquired a passion for SEO. Jody has over six years of experience in search engine optimization, with more than four years within the storage industry. In her spare time, Jody enjoys writing, music and spending time outdoors.

DENISE LUCAS

SUPPORT TEAM MANAGER

Denise Lucas has over 20 years in customer relations and account management experience. Denise utilizes her skills to create relationships that last. She was a partner in an award winning high end Construction Company that successfully sold in 2009. Denise has a passion to meet and understand the needs of business owners and takes a leading role in developing solutions to meet their needs. When not working she can be found spending time with her 3 dogs, children, and husband of 31 years.

MARLENE COTTO

LAUNCH AND SUPPORT COORDINATOR

Marlene has over 10 years of customer service experience and 3 years in production management. She loves to work with people, and making sure that they prosper comes naturally to her. She is working towards her B.S in Psychology, along with a minor in Philosophy. Marlene relishes constructive thinking, surpassing expectations, and of course, building long term relationships. Outside of work, she enjoys hands-on projects and spending as much time at the beach as possible with her son and husband.

KEVIN CALIM

WEBSITE BUILD LEAD

Kevin has over 13 years of customer service experience. Kevin enjoys solving complex customer issues, making sure he exceeds customer expectations, and building lasting relationships. He also has a Bachelor’s degree in Business Management from the University of Central Florida. When Kevin is not working, he is busy with his wife, 7 year old daughter, and 3 year old twin boys.

Nigel Hathaway

NIGEL HATCHER

CLIENT LIAISON

Nigel is our awesome Client Liaison. He prides himself on providing top notch client service to every client he meets. With over 5 years of client communication experience in multiple industries including Web Development, & Marketing, Nigel is a whiz at solving complex issues or looking for ways to better processes. He is always there to help. He is currently a night owl attending WGU to obtain his Bachelor’s Degree. When he’s not busy helping clients, he enjoys singing, dancing, traveling, motivating others, & spending quality time with family & friends.

KERRI-ANN BATES

DEVELOPER

Kerri-Ann is currently a student at Seminole State College. She is working on getting a degree in computer programming. She has 4 years of experience with customer service at a local dental practice. As part of the creative team, she is responsible for testing client websites, making sure that they are viewable on all browsers, as well as responsive to all screen sizes available. When she isn’t not working on improving her programming skills, she enjoys participating in recreational soccer competitions, watching sports with her husband, and spending time with friends.

JENNI BOWERS

WEB PRODUCTION ASSISTANT

Jenni Bowers brings more than 10 years of marketing, design, writing, and content development experience to the TSG family. In previous roles as Marketing Director for the Women’s Small Business Association, Creative Director of a start-up, roles with lifestyle magazines on each coast, and founder of a community-based, non-profit arts organization, Jenni honed her skills in web and print media for wildly, varied audiences. When not working harder or studying how to work smarter, Jenni spends time with family and indulges in all things creative.

SARAH BAKER

MARKETING MANAGER

Sarah leads the marketing team at The Storage Group with passion and creativity. Her goal is to drive The Storage Group to a new level with innovative and creative marketing campaigns. She has a deep desire to contribute to the long-lasting success of The Storage Group and enjoys the friendly environment of TSG. Sarah went to Metropolitan State University of Denver exceling in school with a GPA at the highest honors level. Her work ethic, focus, and drive carries Sarah to drive the marketing team to its pinnacle. The Storage Group welcomed Sarah in at the beginning of her journey as a Sales Assistant and her career has flourished since. Outside of her vocation, Sarah has a true love and appreciation for health and wellness. On a weekend you’ll find Sarah lounging in the sun, reading a book, snowboarding, doing yoga, or cooking food.

Stephanie Pelski

STEPHANIE PELSKI

MARKETING SPECIALIST

Stephanie is a recent graduate of The King’s College in New York City. She holds a BFA in Media, Culture, and the Arts, minoring in Business Administration. Stephanie specializes in social media marketing and is constantly researching best practices to stay up to date with the latest trends in digital publicity. A lover of entertainment and all things pop-culture, Stephanie enjoys brainstorming creative content that builds a lasting relationship between audience and client. If she’s not talking your ear off about film or television, you can find Stephanie exploring her beloved Brooklyn neighborhood.

JENNIFER WINSTON

SENIOR SEO SPECIALIST

Jennifer Winston is part of the SEO Team. In a previous marketing position within the storage industry, Jennifer worked with Google AdWords, Google Analytics, Constant Contact, social media and SEO strategies. Her diverse experience also includes customer service and photography. Jennifer has also worked with Adobe Photoshop, Illustrator and web development. Jennifer received a Bachelor’s degree in Business Marketing, a Services Marketing Certificate and a Full Stack Web Development Certificate from the University of Central Florida. When she isn’t working, Jennifer enjoys boating, scuba diving, movies and the beach.

JASON BARRETO

SEARCH MARKETING SPECIALIST

Jason Barreto is the Search Marketing Specialist at The Storage Group. He specializes in website SEO and Pay-Per-Click Search Engine Marketing. Jason has a Master’s Degree in Internet Marketing from Full Sail University and has experience using Google Analytics, Google AdWords, landing page optimization and content creation for small, local companies to large, nationwide organizations. At home, Jason likes to spend time with his son and going on adventures such as camping, hiking or skydiving.  Google AdWords certified.

JASON GAFFOOR

SEO SPECIALIST

Jason has been in digital marketing for several years. He started a job right after high school as a junior analyst. Skilled in search engine marketing, he also has knowledge with various platforms and marketing fields, like Google AdWords, Google Analytics, Facebook Ads, web design, and e-mail marketing. He has worked with small businesses, government accounts, and large enterprise accounts. In his free time, he likes to go out with friends, travel, and listen to music.

LYNN LLOYD

LOCAL LISTINGS SPECIALIST

Lynn is no stranger to helping clients, bringing 30 years of experience to the team. First, as an office manager for an internationally traded paper company. In that position, she oversaw staff, accounting, and coordinated orders and shipping. Next, she was a custom graphic designer for a thriving company on the Space Coast of Florida. In her free time, she enjoys camping and spending time with her wonderful husband. She also enjoys feeding her creativity with woodworking projects.

VALERIE GREER

SALES ASSISTANT

Valerie Greer graduated from Metropolitan State College of Denver with a Bachelor’s degree in Marketing. She spent several years doing marketing and business development for credit unions in the Denver area. In her spare time, she enjoys spending time outdoors with her family.

JOYCE HANKS

MANAGER OF HUMAN RESOURCES & ACCOUNTING

Joyce Hanks is currently the Accounting and Human Resource Manager for The Storage Group. A graduate of The University of Alabama with a degree in Finance, Joyce has 7 years of experience in banking with the former First Union National Bank. During that time, she provided customer service and lending services to clients. Also, Joyce acted as Assistant Manager, responsible for managing and developing staff as well as the daily operations of the banking center. Later, Joyce worked with Allegis Group, a technology staffing company for 5 years as the Manager of Administration. In this position, Joyce was responsible for office management, customer service staff, human resources, and payroll. During this time, Joyce also assisted with the opening, staffing, and management of 5 new offices in the Central Florida/Melbourne area. This role evolved into the Regional Manager for 10 offices in 7 states. In her role with The Storage Group, Joyce strives to support customer service, accurate money management, and maintaining a healthy work environment.

MARIANA BERMUDEZ

CLIENT DASHBOARD ENGINEER / SUPPORT / DEVELOPER

Mariana is a Computer Engineer. For the past 5 years, Mariana has used her programming, database management, and coding skills with a variety of organizations in Venezuela and Panama. She created new systems in HTML, CSS, PHP, MySQL, Javascript, JQuery, C #, JAVA, and SQL, utilizing responsive technologies. When she is not working, Mariana is enjoying time with her family throughout the state of Florida.

BRAD HERNANDEZ

DEVELOPER

For the past 15 years, Brad has used his programming and troubleshooting knowledge as a Developer to enhance website and web app usability at a variety of businesses and non-profit organizations. He is an expert at all sorts of skills such as Troubleshooting, Project Management, Serverside Troubleshooting, API integrations, WordPress Customization and a myriad of other talents. Brad has a Bachelors degree in Digital Art & Design from Full Sail University. When he is not working, he is enjoying one of the many beaches around Central Florida.

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